Tracy F.

Works About Resume

First-Gen Job

First-Gen Job is a job search tool that aims to help first-generation immigrants:
1. Land their feet on the first job in the new country.
2. Explore the new job opportunity that fit their skills and background in their own cultural community
3. Get to know the company and salary information to avoid unfair treatment in the workplace.
4. Learn new skills that will help them in their future job position.

Scope

Problem Framing
Concept development
Validation

Client

Course Project

Duration

April 2022 - May 2022

My Role

UI/UX design
User research
Prototype
Service design
Web design

What's the problem?

The United States has a larger immigrant population, about 14.4% of the United States population are immigrants. Most immigrants came to the U.S. looking for a better life. However, there are many difficulties in their way of finding a job, such as a language embarrassment or trade unfairly in the job place.

The Challenge

Design a tool that will help first-generation immigrants to find a job and help them to know if they are traded fairly in the workplace.

Outcome

Persona

Interviewing 14 people aged 16-56 who are first-generation immigrants, I identified 3 personas with different consumption habits and barriers and examining their pain points.

Key Finding

User Needs:

User Goals:

Opportunity

How might we create a job search tool that meets the needs of first-generation immigrants?

Solution Found Here
↓

Quick Sign-up Process

  • Easy e-mail sign-up process
  • Just three questions away from onboarding.
  • Add more details information later on the user page.

Three Main Categories

  • Jobs - That is what you are looking for, right?
  • Companies - Know the companies before they know you.
  • Salaries - Know your salaries, know what you deserve.

From Job to the Company, From Company to the Job

  • Like this job, know more about the employer..
  • Like this employer, see if there is a job for you!

Quick Search Bar vs. Advantage Search

  • Anywhere & Anytime.
  • Find all the features at the bottom of the screen at all times.
  • Access to search all the time.
  • More quickly search with hot search and hot tag.

Prototype

View the live prototype here

Final Thoughts

The participants of the initial user interview are all of the young generations which did not include the older generation. These two age ranges have very different user pain points which cause the first version did not solve the user pain points. This leads me to change a lot of detail in the project. Therefore, I learned that good user research is very important at the beginning.

Last Updated: July 2022